June 12, 2011 10:20 AM CDT

QUIKRETE Launches QR Codes

Product information in a snap

By The QUIKRETE® Companies, Inc.

QUIKRETE has launched new QR Codes, Product Application Videos and a mobile website.

QUIKRETE will utilize QR code technology on product packaging, print advertising, point-of-sale signage, and product literature all designed to give contractors instant access to accurate product performance and application information.

QR codes are hyperlinks that can be scanned with smartphone cameras to open websites, videos photos and text in a mobile browser. Once the code is scanned with a pre-downloaded application, users will have access to a QUIKRETE Product Application Videos, Technical Data Sheets, Quantity Calculators and the QUIKRETE mobile website.

To download a QR code reader, simply type “QR code scanner” in the search bar or your smartphone mobile app store. Numerous free applications options are available to download.

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About the Author

The QUIKRETE® Companies are the largest manufacturers of packaged concrete in the United States and an innovative leader in the commercial building and home improvement industries. QUIKRETE® products are manufactured and bagged in 88 manufacturing facilities in the United States, Canada, Puerto Rico and South America, allowing for unsurpassed distribution and product depth. For additional information on The QUIKRETE® Companies or its products, please visit www.quikrete.com or call 800-282-5828.